Platinum, founded in June 2002 is India’s leading full-service MICE (Meetings, Incentives, Conferences & Events) House. Platinum offers service solutions from design to execution - across events, conferences & incentive programs. The vision of the company is: “To become the ‘Most Preferred Partner’ for our clients by providing ‘Experiences beyond Extraordinary’ thereby creating a Brand synonymous with Excellence”
Platinum aims to maintain its outstanding service standards and build a reputation of a MICE player that consistently thrives to deliver the most innovative and effective consumer experience through right creative & strategic inputs helping the clients business grow and develop. This has translated into a growth that averages CGR of 100% YOY for the last 4 years. Today the company has a reach across 200+ destinations in 76+ countries with it Corporate Headquarters in Mumbai and representation offices in Bangalore, New Delhi, Singapore & Bangkok. Platinum’s track record in new business acquisitions, client retention and overall growth today is amongst the highest in the industry. Platinum was the world’s first full service MICE House and India’s only company in the MICE industry to get the ISO 9001-2000 Accreditation in May 2008.
Platinum strives constantly to provide out-of-the-box solutions to clients by giving them value for their money. Founded by the visionary Sushil Wadhwa in June 2002, Platinum in a short span has already executed more than 700 conferences/ events in about 55 countries in the last 8.5 years. Platinum’s combined expertise enables them to offer strategy, creativity and execution to its clients. The unique combination of the hospitality & travel industry knowledge, traditional marketing and event planning experience is an integral part of Platinum’s account management guarantying turn-key program implementation along with the diligent and detail-oriented client service that is essential for a successful partnership. The company is committed to maintaining outstanding service standards with creative & strategic inputs that ultimately contribute to exhilarating and memorable customer experiences.
Platinum has a special understanding of how the events & incentives business really works and their associate network provides immediate and direct access to the best available destinations across the globe. The senior management team at Platinum has spent the last eight years working across diverse environments in business with hotels, travel, entertainment providers, thus providing great experiences for their customers. Platinum believes that their unique combination of the hospitality and travel industry knowledge along with their traditional marketing and event planning experience contributes in a large way to the success they are enjoying.
The company has a portfolio of over 30 clients, spanning across FMCG, Services and Corporate sectors. Platinum has a history of enduring partnerships with clients, viz. ANZ, Barclays, Bharti AXA Life Insurance, BNP Paribas, Birla Sun Life Insurance, Computer Associates, Citibank, Credit Agricole, Deutsche Bank, JP Morgan Chase, HSBC, Kodak, RBS, Reliance Group of companies, Shriram Transport Finance, Star TV amongst others and is set to expand their business even further and take the MICE industry to greater heights.
Platinum re-launched their Destination Weddings business under the brand “Platinum World Weddings”, which has met with an excellent response from the HNI segment in India which is increasingly looking at exotic locations to host their grand Indian Weddings. Platinum is in the process of launching their specialized division “Platinum Luxury Holidays” to extend the same expertise and experiences to the HNI Segment for their personal family holidays. As part of the geographical expansion, Platinum has recently opened their office in Singapore under the name “Platinum World Events Pte. Ltd.”